François's blog

Pourquoi le nom de gaufre belge ?

Why the name Belgian waffle?

Belgian waffles are thicker and fluffier than other types of waffles. They are baked in a specially designed waffle maker which gives them a raised texture.

Why the name Belgian waffle?

Belgian waffles are thicker and fluffier than other types of waffles. They are baked in a specially designed waffle maker which gives them a raised texture.

La naïveté entrepreneuriale !

Entrepreneurial naivety!

We all think that our products or our company are going to be an instant success. Well it's more complex than that.

Entrepreneurial naivety!

We all think that our products or our company are going to be an instant success. Well it's more complex than that.

Courir après la concurrence, c’est passer à côté de nos clients

Running after the competition means missing out...

Competitors who copy your statutes, who take almost the same name as your products, who want to put you down, it can happen!

Running after the competition means missing out...

Competitors who copy your statutes, who take almost the same name as your products, who want to put you down, it can happen!

Un entrepreneur en vacances!

An entrepreneur on vacation!

It is difficult for an entrepreneur to take a vacation especially when it comes to a startup.up. 

An entrepreneur on vacation!

It is difficult for an entrepreneur to take a vacation especially when it comes to a startup.up. 

L’entrepreneur, cet être paresseux!

The entrepreneur, that lazy being!

Well yes, we are all a little lazy. Working tirelessly takes away our mental alertness that we need to be successful in business.. 

The entrepreneur, that lazy being!

Well yes, we are all a little lazy. Working tirelessly takes away our mental alertness that we need to be successful in business.. 

L’art du « pitch » : ce que l'investisseur veut entendre

The art of pitch:what the investor wants to hear

After appearing in three seasons of In the Eye of the Dragon, I am frequently asked what advice I would give to entrepreneurs seeking financing for their project.t.

The art of pitch:what the investor wants to hear

After appearing in three seasons of In the Eye of the Dragon, I am frequently asked what advice I would give to entrepreneurs seeking financing for their project.t.