Contrary to what some say, the countryside is not just squalor. It's beautiful and welcoming.
On the other hand, I believe that farmers have a role to play in enhancing the countryside to attract people and stimulate agro-tourism.
On my land, for example, we planted sunflowers, pumpkins and we set up a hop field because we want people to want to stop to take a closer look, ask questions and, of course, come to the store. There will also be lavender next year.
We can wait for the Ministry of Tourism to invest in campaigns and advertise to encourage people to visit them, but it is up to farmers, growers and market gardeners to beautify their corner of the country and ensure that it is pleasant for the sight of passers-by.
Every year, I make it a point to watch the Tour de France, but not so much for the performance of the cyclists as for the beauty of the scenery. Beauty is attractive.
At the moment, the crowd is visibly increased in my part of the country, the Petite-Nation. More and more people come to visit us every day, and they go further and further to come see us, take some pictures in the sunflower field and, of course, leave with products that we process at the factory. on site - and which can also be visited very soon.
We have to give people the taste for visiting the countryside and traveling here. It is our responsibility as a farmer.
Our store is open 7 days a week from 9 a.m. to 5 p.m. Come see us!
https://www.francoislambert.one/pages/notre-boutique